Area-Based Agricultural Extension Model to Increase Efficiency of Cassava Production by Farmers in the Northeastern Region of Thailand
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Abstract
The objective of this study was to create an area-based agricultural extension model in order to increase the efficiency of cassava production. The sample group was 400 cassava production farmers in 3 provinces with highest production area such as Nakhon Ratchasima, Chaiyaphum and Ubon Ratchathani and related parties from various organizations. Data were collected by conducting interview and in-depth interview. Data were then analyzed by using descriptive analysis, multiple regression analysis, and content analysis. The results of the research found that 1) farmers needed the area-based agricultural extension at the high level ( = 3.78); 2) factors influencing the practice according the area-based agricultural extension was statistically significant at 0.01 level with the highest positive impact was on the need for area-based agricultural extension ; 3) the area-based agricultural extension model to increase the efficiency of cassava production consisted of knowledge source from agricultural extension officers, knowledge regarding production efficiency increase, area-based agricultural extension process which will equipped farmers with knowledge, good attitude, and skills in practice adoption which will lead to the increase of efficiency in production.
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