Expectations of People in the Community to the Project of Her Royal Highness Princess Maha Chakri Sirindhorn, Sammakorn Agricultural Training Center, Saphan Sung District, Bangkok
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Abstract
This research was conducted to determine the personal basic information, perception and expectations of the Project Her Royal Highness Princess Maha Chakri Sirindhorn,
Sammakorn Agricultural Training Center, Saphan Sung district, Bangkok, and the relationship between the project perception and expectation. The samples were 260 households who live in Sammakorn village, Saphan Sung district, Bangkok. Data were collected by using a questionnaire as an instrument. The statistics analyzed were frequency, percentile, mean and standard
deviation, and chi-square to find out the relationship. The results found that most people in the village were female with an average age of 38.68 years old, attained a bachelor degree, worked in the private business, perceived the project (55.8%), and had high expectations for the agricultural products (Mean 2.90), public relations (Mean 2.62), and study visit (Mean 2.59).
The results of the hypothesis test found that perception of objectives had a relationship with the expectation of the project for study visit (P < 0.01). Perceptions of agricultural knowledge transfer, agricultural training, and distribution of agricultural products related to the expectation for occupational training (P < 0.01) and purchasing agricultural products (P < 0.01). Moreover, the perception of the agricultural products had a relationship with project expectation on occupational training (P < 0.01), purchasing agricultural products (P < 0.01), and public relations
(P < 0.05). Therefore, the project should distribute agricultural products to the people in the village, change public relations techniques, and implement an online training program to reach
more people who are interested in the project.
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