Using integration definition for function modeling to define operational obstacles in cold chain farm-to-consumer delivery during the COVID-19 pandemic: A case study in Thailand
Article Sidebar
Main Article Content
Abstract
This study responds to the urgent need of how community enterprise logistics service providers in Thailand would cope with pandemic challenges in cold chain farm-to-consumer (F2C) delivery. This case study aimed to reveal the underlying logistical problems, within the unique consumption context of Thailand, during the COVID-19 pandemic. Thailand is experiencing growth in e-commerce and social media-based shopping, especially during the pandemic. To capitalize on this trend, logistical service providers are looking for ways to expand the direct distribution of items like chilled and frozen food. Therefore, there is extraordinary growth of the door-to-door service business, especially F2C delivery. The in-depth interviews and observations of staff performance were conducted with a temperature-controlled logistics agent. Then, business processes were analyzed with a swimlane diagram and an integration definition for function modeling to identify the activities of key stakeholders and the problems of the agent. Next, the causes of poor service levels were analyzed by a causal loop diagram. To enhance productivity and service levels, the agent should establish supply and demand data collection, implement the proper forecasting and inventory management, design a standardized packing program for chilled and frozen products, and optimize the pickup and delivery routes.
Downloads
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
References
APICS. (2017). Supply chain operations reference model, SCOR Version 12.0 [Online URL: http://www.apics.org/docs/default-source/scor-training/scor-v12-0-framework-introduction.pdf?sfvrsn=2] accessed on November 15, 2020.
Bhatti, A., Akram, H., Basit, H. M., Khan, A. U., and Raza, S. M. (2020). E-commerce trends during COVID-19 Pandemic. International Journal of Future Generation Communication and Networking, 13(2), 1449-1452.
Burgess, G. (1999). Practical thermal resistance and ice requirement calculations for insulating packages. Packaging Technology and Science, 12(2), 75-80.
Chaitangjit, P., and Ongkunaruk, P. (2019). The study of cold storage and temperature controlled transportation: a case study of a chain restaurant in Thailand. Pamukkale University Journal of Engineering Sciences, 25(9), 1014-1019.
Chaitanoo, N., Ongkunaruk, P., and Leingpibul, D. (2020). The use of physical simulation to evaluate thermal properties of food containers in cold chain logistics. IOP Conference Series: Materials Science and Engineering, 773(1), 012018.
Chen, Y., Wahab, M. I. M., and Ongkunaruk, P. (2016). A joint replenishment problem considering multiple trucks with shipment and resource constraints. Computers and Operations Research, 74, 53-63.
Chueprasert, M., Ongkunaruk, P., and Ongcunaruk, W. (2016). The study of business process and decision support of raw milk blending for a collecting centre in Thailand. International Food Research Journal, 23(3), 1233-1238.
Defraeye, T., Cronjé, P., Berry, T., Opara, U. L., East, A., Hertog, M., Verboven, P., and Nicolai, B. (2015a). Towards integrated performance evaluation of future packaging for fresh produce in the cold chain. Trends in Food Science and Technology, 44(2), 201-225.
Defraeye, T., Cronjé, P., Verboven, P., Linus, U., and Nicolai, B. (2015b). Exploring ambient loading of citrus fruit into reefer containers for cooling during marine transport using computational fluid dynamics. Postharvest Biology and Technology, 108, 91-101.
Degirmenci, I. T., Karayun, I., and Akyildirim, O. O. (2017). Cold chain logistics for frozen food at tourism destinations. Journal of Management, Marketing and Logistics, 4, 159-167.
Doungpattra, N., Jarupan, L., and Ongkunaruk, P. (2012). Simulation for transport pallet cost reduction in pet food manufacturing: an empirical case study. Packaging and Technology and Science, 25(6), 311-319.
Garver, M. S. (2019). Threats to the validity of logistics and supply chain management. Journal of Business Logistics, 40, 30-43.
Kim, D. H. (2011). Guidelines for drawing causal loop diagrams. The Systems Thinker, 22, 5-7.
Mathong, P., Sureeyatanapas, P., Arunyanart, S., and Niyamosoth, T. (2020). The assessment of service quality for third-party logistics providers in the beverage industry. Cogent Engineering, 7(1), 1785214.
Navaranjan, N., Fletcher, G. C., Summers, G., Parr, R., and Anderson, R. (2013). Thermal insulation requirements and new cardboard packaging for chilled seafood exports. Journal of Food Engineering, 119(3), 395-403.
Neisyafitri, R. J., and Ongkunaruk, P. (2020). The analysis of a chilled beef supply chain for developing strategic improvement. IOP Conference Series: Materials Science and Engineering, 773(1), 012004.
Ongarj, L., and Ongkunaruk, P. (2013). An integer programming for a bin packing problem with time windows: A case study of a Thai seasoning company. Paper presented at the 10th International Conference on Service Systems and Service Management, Hong Kong. July 17-19.
Ongkunaruk, P., and Kessuvan, A. (2013). A study of large scale food services best practices in Thailand: A case study of HORECAs. Paper presented at the 10th International Conference on Service Systems and Service Management, Hong Kong. July 17-19.
Ongkunaruk, P., and Ongcunaruk, W. (2015). Coconut sap pickup problem with time windows: A case study. International Food Research Journal, 22(5), 2088-2092.
Ongkunaruk, P., Wahab, M. I. M., and Chen, Y. (2016). A genetic algorithm for a joint replenishment problem with resource and shipment constraints and defective items. International Journal of Production Economics, 175, 142-152.
Poochinya, P., and Ongkunaruk, P. (2020). The improvement of the high value-added supply chain : a cordyceps beverage case study. IOP Conference Series: Materials Science and Engineering, 773(1), 012016.
Pradita, S. P., and Ongkunaruk, P. (2019). Business process analysis and improvement for a third party logistics provider in Indonesian cold chain logistics. IOP Conference Series: Materials Science and Engineering, 526(1), 012004.
Pradita, S. P., Ongkunaruk, P., and Leingpibul, T. D. (2020a). The use of supply chain risk management process (SCRMP) in third-party logistics industry: a case study in Indonesia. Industria: Jurnal Teknologi Dan Manajemen Agroindustri, 9(1), 1-10.
Pradita, S. P., Ongkunaruk, P., and Leingpibul, T. D. (2020b). Utilizing an intervention forecasting approach to improve reefer container demand forecasting accuracy: a case study in Indonesia. International Journal of Technology, 11(1), 144-154.
Prasertwattanakul, Y., and Ongkunaruk, P. (2018). The analysis of a vertically integrated organic rice company: a case study in Thailand. International Food Research Journal, 25(2), 481-486.
Rattanawong, A., and Ongkunaruk, P. (2017). Reduce loss during transportation: a case study of fresh vegetables in Thailand. KnE Life Sciences, 4(2), 253-260.
Sasirin, P. (2020). Parcel shipments via Thai Post during COVID-19. [Online URL: https://www.bltbangkok.com/news/24826] accessed on October 10, 2020. [in Thai]
Singh, S. P., Burgess, G., and Singh, J. (2008). Performance comparison of thermal insulated packaging boxes, bags and refrigerants for single-parcel shipments. Packaging Technology and Science, 21(1), 25-35.
Srilarp, J., and Ongkunaruk, P. (2020). The study of a small-sized Thai chili paste supply chain. IOP Conference Series: Materials Science and Engineering, 773(1), 012014.
Sureeyatanapas, P., and Tawwan, K. (2018). Environmental performance assessment using the evidential reasoning approach: the case of logistics service providers. MATEC Web of Conferences, 192, 01021.
Sureeyatanapas, P., Poophiukhok, P., and Pathumnakul, S. (2018). Green initiatives for logistics service providers: An investigation of antecedent factors and the contributions to corporate goals. Journal of Cleaner Production, 191(29), 1-14.
Tangkham, K., and Ongkunaruk, P. (2019). Business process analysis for a container depot service provider in Thailand. Paper presented at the 2019 International Conference on Engineering, Science, and Industrial Applications, Tokyo. August 22-24.
Toffel, M. W. (2016). Enhancing the practical relevance of research. Production and Operations Management, 25(9), 1493-1505.
Umar, A., Sasongko, A. H., Aguzman, G., and Sugiharto. (2018). Business model canvas as a solution for competing strategy of small business in Indonesia. International Journal of Entrepreneurship, 22(1), 1-9.
Waissi, G. R., Demir, M., Humble, J. E., and Lev, B. (2015). Automation of strategy using IDEF0 — A proof of concept. Operations Research Perspectives, 2, 106-113.
Yao, Y., and He, S. (2019). Optimization of distribution route for cold chain logistics of agricultural products based on connection point. Journal of Accountancy and Management, 11(2), 140-157.
Ying, W., and Dayong, S. (2005). Multi-agent framework for third party logistics in E-commerce. Expert Systems with Applications, 29(2), 431-436.
Zinn, W., and Goldsby, T. J. (2017). The role of academic research in supply chain practice : How much are we contributing. Journal of Business Logistics, 38(4), 236-237.