The Development of Ecotourism promotion website Trang Province

Abstract

            The objectives of this research were to 1) develop of Ecotourism promotion website Trang Province 2) evaluate the quality of website 3) evaluate the user’s satisfaction of website. By using research and development research methods. The population and samples consist of 50 persons and 5 experts. The research instruments consisted of a quality assessment form and user satisfaction survey form. The statistics employed for verifying the efficiency are percentage, mean and standard deviation. The website was developed with WordPress. The results revealed that 1) Ecotourism promotion website Trang Province which shows the details of bilingual tourist attractions, Thai and English. And able to show the coordinates of tourist attractions and guide to that ecotourism. 2) Overall, results of the quality of Ecotourism promotion website: Trang Province was at the high level. (  =4.08, S.D. 0.77) and 3) Overall, the user satisfaction of Promote Ecotourism website Trang Province was at the highest level. (  =4.22, S.D. 0.65).