A study on members’ Knowledge and Understanding towards the Principle of Dairy Cooperatives Operation in Upper Northern Thailand

Abstract

The objectives of this study were to study the relationship between personal characteristics,socio-economic factors and members’ knowledge and understanding towards the Principle of Dairy CooperativesOperation in Upper Northern Thailand. The samples in this study were 289 dairy farmers who member of DairyCooperative in Upper Northern Thailand, derived by a multi-stage sampling technique. The tools used to collect datawere questionnaires. Statistical techniques used were Frequency, Percentage, Arithmetic Mean, Maximum,Minimum, Standard Deviation and Stepwise Multiple Regression Analysis. The study showed nearly middle level ofperception about knowledge and understanding towards the Principle of Dairy Cooperatives Operation in UpperNorthern Thailand. From hypothesis testing, the statistically significant at 0.01, related to membersí knowledge andunderstanding towards the Principle of Dairy Cooperatives Operation in this study were revenue raising dairy andlevel of participation in Dairy Cooperative activities.