Driving process of the network among community enterprise groups: an effective tool for agricultural extension workers in Lamphun Province

Abstract

The research aims to study the situations, processes and factors affecting the agricultural promotion work though the network of community enterprise groups producing processed dried golden longan in Lamphun Province. This research applied participatory action research as the main methodology. A total of 37 community groups were surveyed. The results of the study indicated that the situations of the network groups can be categorized into three levels: good, fair and needs improvement. The networking process among community enterprise groups contains six
steps: 1) Forming the core research team and creating mutual understanding. 2) Designing and creating the action plan. 3) Analyzing the potential of the groups and networks. 4) Developing the network development strategic plan. 5) Conducting public hearing of the network development strategic plan. 6) Implementing the network development strategic plan. The factors that affected the agricultural promotion work though the network of community enterprise groups include those within a group, those within a network, and external factors outside the network.