Agriculture smartphone application: the readiness and the acceptability the readiness and the acceptability
Main Article Content
Abstract
The objective of this research was to determine guidelines for the development of smartphone applications to facilitate communication among members in the lower northeast agricultural community. Using questionnaires and a smartphone application, the prototype application is a tool for collecting data indicating the readiness and satisfaction of members of agricultural communities who visited the Kaset Esan Tai Fair. The researcher conducted a survey and studied data from 169 volunteers. It was found that 89.9% of the respondents had smart phones and those respondents expressed their overall satisfaction with the prototype application at a good level. The average scores of satisfaction for various features of the application were as follows: content scored at 4.6, interface at 4.46, and interest of use at 4.38. From the study, it could be understood that the members of the agricultural communities in the lower northeast were ready to communicate and share data via a communication channel like the prototype smartphone application studied. Furthermore, the study showed that community members had a certain level of aesthetic expectations about the application, and steps might need to be taken to motivate potential users.
Article Details
King Mongkut's Agricultural Journal
References
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