The The Study and Analysis of the Organic Jasmine Rice Production Process for Pricing in the Gasayt Paan Suek Agricultural Community Enterprise Taluk Klang Thung Sub-district, Muang Tak District, Tak Province
Keywords:
Cost analysis, Activity based costing, Organic jasmine riceAbstract
This research aimed to study and analyze production process of the 105-organic jasmine rice of the farmers of Paan Suek Agricultural Community Enterprise, Taluk Klang Tung Sub-district, Muang Tak District, Tak Province. This research adapted the use of an activity-based cost analysis followed by analyzing the total cost, the revenue and the break even point of its production in order to define selling price for the farmers. The purposive sampling approach was applied to 26 members of Paan Suek Agricultural Community Enterprise. The production field area is 205 rais producing jasmine rice of 260 kilograms per rai. The farmers planted once a year and sold jasmine rice at 30-50 Baht per kilogram. The study showed that planting 105 jasmine rice consists of 13 activity bases. The analysis of total cost, revenue and break even point showed that the break even point was 33 Baht per kilogram which properly correspond to the defined rate of 40 and 50 Baht with no loss and earn profit point in contrary, defining selling price at 30 Baht per kilogram was lower than the break even point and the farmers were unable to gain profit from planting rice.
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